Seeing The Unseen: Behind Chinese Tech Giants’ Global Venturing
Ever wondered what goes on behind closed doors in Chinese companies? How did they expand so quickly and what can I learn from their successes?
Professor Guoli Chen and Jianggan Li have spent the last 2 years deciphering Chinese tech companies and their global expansion. They are excited to share these insights, stories and analyses in their new book: “Seeing the Unseen – behind Chinese tech giants’ global venturing”.
Through their stories and work at Momentum Works, INSEAD as well as in an ever growing community of self starters, they will share insights and connect the dots to how the Chinese companies came to be, and where they will be going next.
What Can You Get From Reading This Book?
Who Should Read This Book?
Overall, whether you are of Chinese background or not, a tech company or an entrepreneur, a researcher or business enthusiast, detailed experiences from the book and the POP-Leadership framework will fill a gap for you to systematically understand how Chinese tech firms create, compete, and venture into the international arena which will shape the competitive landscape in the coming years.
How did Chinese tech giants’ become so successful? It boils down to People, Organisation, Product and Leadership. POP-Leadership equips you with a framework to compete in China and abroad.
Key Takeaways From POP-Leadership
For executives, entrepreneurs, consultants, researchers and government officials
In the global expansion, experienced seniors are those who matter the most, but are also the hardest to manage. How to get strong lieutenants to operate and crack the code?
While organizational agility helps you navigate through a highly competitive and uncertain market in China, it also creates hurdles in information communication and resource allocations in oversea venturing.
In overseas expansion, product is related to a series of decisions involving 3 Ws and 1 H – what to offer, where and when to enter, and how to enter foreign markets. On the surface level, it’s about product, however the fundamental challenge they are face is people, organization and ultimate the leadership.
When a company expands overseas, leaders should have mental bandwidth to switch between the two markets and think of resources and personnel.
POP-Leadership Case Studies
Identify the successes of Chinese companies and avoid making the same mistakes
How did Zhang Yiming build a new age empire that succeeded outside of the Chinese market?
Alibaba was more than just pure luck and grit. How did Jack Ma build a commerce giant?
How did Shopee grow to being one of the biggest e-commerce players in Southeast Asia?
Want To Improve Your Business Using POP-Leadership?